--- title: OnPoint Warranty Solutions Completes Phase 1 Strategy description: OnPoint Warranty solutions provides warranty services including underwriting, service contract and extended warranty administration, service fulfillment and technology and logistics. We connect brands to consumers through great customer service experiences. image: https://www.onpointwarranty.com/hubfs/shutterstock_373827679.jpg --- [![Logotype](https://www.onpointwarranty.com/hs-fs/hubfs/Logotype.png?width=192&name=Logotype.png "Logotype")](https://www.onpointwarranty.com/) [News](https://www.onpointwarranty.com/news/topic/news) # OnPoint Warranty Solutions Completes Phase 1 Strategy Veteran Team, Underwriting and Technology Propel OnPoint Forward [OnPoint](https://www.onpointwarranty.com), a leading provider of [*warranty services*](https://www.onpointwarranty.com/warranty-services), including underwriting, service contract and extended warranty programs, logistics and field service management, has completed creation of its executive team and its phase one strategy. [Launched in 2018](https://www.onpointwarranty.com/about-us/blog/on-point-site-launch) with a focus on building a team of industry veterans to drive change in the industry, Chris Smith, CEO and Rob Christian, President of OnPoint Warranty Solutions completed their initial strategy, including finalizing its [series A](https://www.onpointwarranty.com/about-us/blog/closes-series-a-funding-round) [funding](https://www.onpointwarranty.com/about-us/blog/secures-new-investor) round, assembling an expert executive team, and securing a global insurance partner. OnPoint also deployed cutting edge service administration technology which supports omni-channel consumer service delivery and on-boarded its multi-national, connected repair network. These key strategy pillars enable its clients to connect with their consumers in real-time, maximizing service experiences and optimizing revenue through innovative [warranty services](https://www.onpointwarranty.com/news/www.onpointwarranty.com/warranty-services) and products. With the addition of Julie Messer, Chief Customer Officer,  a client services professional who previously worked with OEMs and retailers to grow service revenue and build brand loyalty while VP of National Accounts for AIG’s warranty division, OnPoint’s team offers the deepest experience in the industry in the insurance, warranty, service fulfillment and service technology specialties. Julie’s customer-centric skill set complements those of the founders, Chris Smith and Rob Christian, both with decades of experience in the service industry ranging from retail and manufacturing to service contract administration and field service management technology at companies like Samsung, AIG, Service Net, Sears, Harbor Freight, GE and Service Power.  Jenniffer Breitenstein, CMO, brings decades of experience in marketing, client services, product development and operations in the warranty, service, and service technology sectors across at companies like Accent Marketing and Service Net, GE and ServicePower.  Mike Baumer, CTO, also contributes decades of experience in the service and service technology spaces, with tenure at GE Appliances, ServicePower, and Asurion. Mike was instrumental in developing the first, SaaS third party contractor dispatch and warranty management software on the market, for which he holds the original patent.  Scott Bartelt joined OnPoint to drive its customer service and repair networks to unmatched levels of service excellence, utilizing best practices gained at Getronics while driving improvement and revenue at its Fortune 250 clients. Execution of our [partnership with Starr Companies](https://www.onpointwarranty.com/about-us/blog/starr-insurance-companies-partnership) provides A rated underwriting for OnPoint’s [warranty services](http://wwww.onpointwarranty.com/warranty-services) and contract products sold through manufacturers, retailers, service providers and direct to consumer. Its technology platform provides the flexibility OnPoint requires to drive true change in the industry, including omnichannel consumer-focused functionality which enables it to serve consumers where they are via telephone or from connected devices anywhere, as well as drive vast improvement in the quality of service delivered by third party networks. **Chris Smith, CEO, OnPoint** stated, “as we’ve said, the warranty and service business is in the midst of an evolution, where technology has transformed the way consumers buy and what they expect of after sales services from product and service providers.  OnPoint is going to leverage the vast experience and talent of our team, our partners and our technology to enable manufacturers, retailers and service providers to provide great service to their customers.” **About OnPoint Warranty Solutions** OnPoint was launched by customer experience experts with proven success helping global brands deliver underwriting, service contract and manufacturer warranty programs, service fulfillment, service administration technology and logistics, to drive the highest levels of consumer experience in the service industry. Building on the foundation of a connected, multinational service network, omni channel customer interactions and consumer-focused technology, OnPoint creates brand loyalty through service contract and service solutions designed to reduce risk, increase efficiency, delight consumers and improve our customer’s bottom line.  For more information, visit our website:  [www.onpointwarranty.com](https://www.onpointwarranty.com)  ### [Jenniffer Breitenstein](https://www.onpointwarranty.com/news/author/jenniffer-breitenstein) Jenniffer, a 25-year veteran marketing, operations and CX executive, has demonstrated success in driving growth and execution for global service industry companies like OnPoint Warranty Solutions, ServicePower, GE, Service Net and Accent Marketing. Jenniffer is a certified 6 Sigma Green Belt, GE MDC graduate, former board member of the GE Louisville Area Education Advisory Committee and Elfun Chapter, co- chair of the GE Women’s Network Community Service Committee and was named one of the 30 Most Inspiring Women In Business in November 2017 by Insight Success Magazine.  She was named a 2019 Powerful Woman in Consumer Technology by Dealerscope and was a 2019 Stevie Award Woman in Business Bronze winner. [Follow me on Twitter](https://twitter.com/OnpointWarranty) [**](https://www.twitter.com/share?url=https%3A%2F%2Fwww.onpointwarranty.com%2Fnews%2Fcompletes-phase-1-strategy) [**](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.onpointwarranty.com%2Fnews%2Fcompletes-phase-1-strategy) [**](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.onpointwarranty.com%2Fnews%2Fcompletes-phase-1-strategy) [**](https://plus.google.com/share?url=https%3A%2F%2Fwww.onpointwarranty.com%2Fnews%2Fcompletes-phase-1-strategy) ![post_img](https://cdn2.hubspot.net/hub/2558854/hubfs/Future-Vision-Assets/post_img1.jpg?width=786&name=post_img1.jpg "post_img") ### Read more of what you like ### [OnPoint Warranty Solutions Ranked No.17 on the Inc. Regionals 2025 List!](https://www.onpointwarranty.com/news/onpoint-warranty-named-17-inc-regionals-2025) OnPoint Warranty Solutions Recognized Among the Fastest-Growing Private Companies in the Southeast on the Inc. Regionals 2025.. ### [OnPoint Warranty Solutions Ranked No. 338 on the 2024 Inc. 5000!](https://www.onpointwarranty.com/news/2024-inc.-5000) OnPoint Warranty Solutions, LLC (“OnPoint”), a rapidly growing insuretech, mobile solutions and warranty services company, is.. ### [OnPoint Warranty Named #9 on Inc. Magazine’s 2024 List of the Southeast Region’s Fastest-Growing Private Companies](https://www.onpointwarranty.com/news/onpoint-warranty-named-9-on-inc.-magazines-2024-list-of-the-southeast-regions-fastest-growing-private-companies) Companies on the 2024 Inc. 5000 Regionals: Southeast list had an average growth rate of 166.43 percent. 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